Thursday, 7 January 2010

Sainsbury's reduced salt reduced sugar baked beans

What was I thinking? I was thinking of adding a little guilt free imbelishment to my hearty cooked breakfast. I wanted the tangy salt-sweetness of bean sauce mixed in with egg yolk and meat fat. So there I am, in the bean isle at J. Sainsbury's, trying to decide between several different brands' conventional and "reduced beans", and for some unknown reason, I chose the cheapest, most boring beans available to mankind. Far from enriching my sausage and bacon, the bean sauce seemed to add a thin veil of nothingness to everything I put in my mouth meaning, chew as I might, I could taste nothing of my "taste the difference" outdoor reared pork products. You would have thought that sainsbury's beans and sainsbury's meat would work well together, being the same brand. It's like when shampoo bottles say "for best results, follow with OUR colourmate/smoothing/balancing/curling conditioner" because we are the best, you don't need to buy anyone else. Think again people, from now on it's nothing but heinz on my free range pig.

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